Greg Roebuck
Co-founder of carsales/CAR Group (retired as CEO 2017); incoming Chair of Seek, CAR Group (carsales.com.au)
Greg Roebuck is an Australian technology entrepreneur, co-founder of the online automotive marketplace carsales.com.au (now CAR Group). A former software developer, he co-founded carsales in 1997 and served as its CEO for around two decades until retiring in 2017. He was later appointed incoming chair of employment marketplace Seek.
Fast facts
| Role | Co-founder of carsales/CAR Group (retired as CEO 2017); incoming Chair of Seek |
|---|---|
| Company | CAR Group (carsales.com.au) |
| Sector | Online classifieds / automotive marketplace |
| Headquarters | VIC |
| In role since | 1997 |
| Education | RMIT University (studied Computer Science) |
| Other roles | Named next Chair of Seek (2025) |
Background
Former software developer and Joint Managing Director of Pentana Solutions; co-founded carsales.com.au in 1997 with Wal Pisciotta; CEO for ~20 years; retired March 2017
Career timeline
- 1997Co-founded carsales.com.au
- 2002Became managing director and CEO of carsales.com
- 2017Retired as CEO of carsales after around 20 years leading the company
- 2026Joined the Seek board, set to become chairman
Notable
- Worked as a software developer and senior executive in automotive software before founding carsales
- Co-founded carsales.com.au in 1997, helping create Australia's leading online car marketplace
- Served as carsales CEO for roughly two decades and oversaw its international expansion
- Held non-executive and chairman roles at companies including Pentana Solutions after retiring
- Appointed incoming chair of the employment marketplace Seek
Frequently asked questions
What is Greg Roebuck known for?
He co-founded carsales.com.au (now CAR Group) and led it as CEO for about two decades.
When did Greg Roebuck retire from carsales?
He retired as CEO of carsales in 2017.
What role did Greg Roebuck take at Seek?
He was appointed incoming chair of the employment marketplace Seek, joining the board as a non-executive director.
Public profiles
Sources
- https://mumbrella.com.au/carsales-com-announces-new-ceo-greg-roebuck-retires-420727
- https://aimgroup.com/2025/11/19/seek-appoints-carsales-co-founder-greg-roebuck-as-next-chair/
- https://aimgroup.com/2017/01/22/carsales-ceo-roebuck-retires-2/
- https://www.bloomberg.com/profile/person/16475125
Last verified 2026-07-13. Professionally-public, sourced information only.